SpotX Connect

SpringServe's SpotX Connect integration allows you to call demand from your SpotX channel IDs and place multiple responses in your SpringServe waterfalls. By synching your SpotX account, you are able to see metadata for the demand returned by SpotX.

XCredentials

In your SpotX publisher account, create an admin user that will be used to link SpotX to SpringServe. Note that if you have multiple SpotX publisher accounts, it is important that the user is unique to the account that you are linking in SpringServe.

Use an incognito window to go to the Settings header menu in SpringServe and select XCredentials:

On this page, click the button +XCredentials. You will be redirected to a SpotX login page. Enter the user name and password for the new admin user to log in, and then grant access to SpringServe to access your SpotX account.

When connected, your SpotX Publisher ID and Name will appear in the table on the XCredentials page. This process only needs to be executed once; SpringServe will maintain an encrypted refresh token to allow continued access to your SpotX account.

SpotX Connect Demand

Create SpotX Connect on the SpotX Connect tab of the demand page.

    1. Set the Name, Floor Rate, and Channel ID, as well as any optional parameters. 
      1. please note that the CONTENT parameters have to be added as optional parameters for Spotx ex: content_genre={{CONTENT_GENRE}
    2. Select which SpotX Tiers to respect for the channel: None, All, or Custom. Selecting Custom will allow you to check boxes 1 - 10 to denote which SpotX tiers to respect.


When SpringServe receives responses from the channel, they will be placed in the SpotX Tier if it is respected, otherwise the response will be placed in the tier containing the SpotX Connect Marketplace tag.

  1. Upon save, the synced metadata for the channel will appear in the Channel Settings section of the Settings tab
  2. On the Targeting tab, apply any desired targeting.
  3. On the Supply Tags tab:
    1. SpotX Connect can be added to any supply tags that are enabled for SpotX Connect.
    2. Once there is activity, users can open the modal for a given supply tag by clicking the icon to the left of the Targeting column
      1. Tiers: Bid Metrics by Tier 
      2. Demand: Bid Metrics by SpotX Campaign. Different types of demand are denoted by badges
      3. Summary: shows bid metrics summary for the supply tag and can be filtered by campaign
      4. Bid Density: shows distribution and can be filtered by campaign

Supply Side Management

  1. On the Settings tab of a supply tag, enable a tag for SpotX Connect in the Demand Options section.
  2. Once enabled, the SpotX Connect Marketplace tag will appear in the waterfall at the default tier of 5. This tag can be moved to any tier and indicates where responses from non-respected tiers should be placed.
  3. Add SpotX Connect by clicking +Demand and selecting XConnect. 
    1. a modal will open where the user can select the SpotX Connect to add to the tag. 
    2. quickstats for that supply tag are displayed, as well as filters
  4. View performance in the SpotX Connect Tier Modals once there are responses from SpotX for a given tier by clicking SpotX Connect Tier N.
    1. Demand: shows a breakdown of performance by SpotX Campaign ID. Bid Metrics are displayed, and different types of demand are denoted by badges
    2. Summary: shows bid metrics summary for the supply tag and can be filtered by channel and campaign
    3. Bid Density: shows distribution and can be filtered by channel and campaign

Note that new supply tags can be enabled for SpotX Connect by default in the Default Settings tab of the Settings page.