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Reporting UI Data Retention Policies

Reporting UI Data Retention Policies

Owned by Brian Garey
Last updated: about 4 hours ago
1 min read

Below are the data retention policies for impression data in the UI for ClearLine accounts.

**It is always recommended to set the timezone to UTC for longer look back periods.

  • Publisher ID/Name: 100 days

  • Advertiser Domain: 100 days

  • Device Make/Model: 100 days

  • Country/DMA/Region: 100 days

  • City/Postal Code: 30 days

  • DSP Deal ID: 100 days

  • Content Fields: 100 days

  • App Bundle/ Name: 100 days in UTC – Today and Yesterday all other timezones.

  • Partner Segment Vendor/ Partner Segment Code: 180 days

  • Keys: 100 days