...
...
...
...
...
Clearline Log Level Data Events
***ClearLine Log Level Data should be set up with these events only*** : impressions, clicks, starts, first_quartile, second_quartile, third_quartile, and fourth_quartile.
Fields
Field Name | Field Data Type | Field Description |
---|
1supply |
---|
ymdh | timestamp | Timestamp of the event, in UTC, in ISO format. The character "T" serves as the separator between Date and Time parts. Format: YYYY-MM-DDTHH:MM:SS |
2 | tag_3SpringServe supply tag ID | Clearline account ID |
demand_tag_id | int |
SpringServe 4SpringServe 5 | 6Currently not used | Clearline creative ID |
auction_id | String (UUID) | Unique ID identifying an auction; different events can be tied together through their auction ID |
7 |
user_id | String (UUID) | User's |
SpringServe 8 |
user_ip | String | IP address of the user |
9 | user_agent | String | Full user-agent string of the user |
10 |
country | String (max length 2) | Country code (e.g. "US", "GB", "DE") |
11 |
full_page_url | String | Full-page url that is declared on the incoming ad request. |
1215 | |
declared_player_size | String (max length 7) | Declared player size. Sizes are based on width and are defined by the following boundaries: - <= 0 - "unknown"
- 1 <= w <= 249 - "x-small"
- 250 <= w <= 349 - "small"
- 350 <= w <= 500 - "medium"
- 501 <= w <= 799 - "large"
- 800 <= w - "x-large"
|
13 | detected_player_size | String (max length 7) | Player size detected by our VPAID. Same boundaries as declared_player_size |
---|
14 | key_values | JSON | Key:Values associated with the event. This field is a JSON object with String keys and String values, e.g.
Code Block |
---|
{"our_campaign_id": "123", "user_segment": "high_value_users"} |
js_impressions | int | Impression served (JS VPAID) |
16 |
clicks | int | Video ad is clicked on by user |
17 |
cost | numeric(16,10) | Media cost the |
SpringServe Clearline account pays the supply partner (for this event) |
18 |
revenue | numeric(16,10) | Revenue the |
SpringServe Clearline account is paid by the demand partner (for this event) |
19 |
third_party_fees | numeric(16,10) | Any third party fees for the demand partner (for this event) |
20 |
first_quartile | int | Video ad has played through 1/4 of its duration. |
21 | second_quartile | int | Video ad has played through 1/2 of its duration. |
22 |
third_quartile | int | Video ad has played through 3/4 of its duration. |
23 |
fourth_quartile | int | Video ad has played through its entire duration |
.24 | ad_requests | int | (Demand-side event) Fired any time our VPAID requests a demand tag's VAST endpoint URL |
---|
25 | has_ads | int | (Demand-side event) VAST endpoint URL responds with a non-empty VAST response |
---|
26 | opportunities | int | (Demand-side event) Indicates the VPAID received a non-empty VAST response / media file back from VAST endpoint URL, and initiated it |
---|
27 | errors | int | (Demand-side event) Indicates an error occurred with the demand tag Most common case is due to the demand not filling or our VPAID timing out the demand tag28 | 30 | device_id_hashed | String (max 40) | User device identifier for Mobile and Connected TV's, stored hashed for privacy compliance |
29 | pc_user_id | String (max 128) | 31ID corresponding to Demographic Market Area (DMA) |
postal_code | String (max 16) |
32Postal code for US & CA traffic only. |
state | String (max 7) |
3334 |
|
starts | int | Video ad started |
35 |
app_name | String (Max 256) | App name as it is sent from the supply request |
36 |
app_bundle | String (Max 256) | App bundle as it is sent in the supply request |
3738 | spotx_channel_id | int | 39Advertiser domain |
duplicate_impressions | int | Impressions that are duplicate (ie. same impression beacon fired more than once) |
40 |
bid_price_actual | numeric(16,10) | Non-price reduced bid value as returned in the bid response from a demand partner |
41 |
bid_price_reduced | numeric(16,10) | Price reduced bid value |
42 |
device_id | string (max 40) | The user specific Device Identifier, ex: AAID, RIDA, IFA |
43 |
coppa | boolean | Whether supply is COPPA compliant (1) or not (0). Determined by the presence of the corresponding parameter in the ad request. |
44 |
us_privacy | boolean | Whether Supply is CCPA compliant (1) or not (0). Determined by the presence of the corresponding parameter in the ad request. |
45 |
dnt | boolean | Do Not Track enabled (1) or not (0). Determined by the presence of the corresponding parameter in the ad request. |
46 |
gdpr | boolean | Whether Supply is GDPR enabled (1) or not (0). Determined by the presence of the corresponding parameter in the ad request. |
47 |
lmt | boolean | Limit Ad tracking enabled (1) or not (0). Determined by the presence of the corresponding parameter in the ad request. |
48 |
app_id | int | The app_id from the incoming dsp_data object |
49 | content_id | int | Content ID passed in the content_data object |
50. IRIS segment IDs will be passed through this field. |
detected_adomain | string | Detected advertiser domain value |
51 |
publisher_name | string | RTB publisher name field |
5253 |
publisher_id_string | String (Max 38) |
RTB publisher ID field | Specific to Clearline and is the publisher_id |
inventory_source | string | Source of the supply |
54app |
language | string | Language of the content |
55 | idRTB app_id from the incoming dsp_data object | 56 | Episode name of the content |
content_genre_list | string | Genre of the content |
content_ |
custom1param57Custom parameter for content macros that may not be covered in the standardized content macros | Producer of the content |
content_ |
custom2param58 | content_custom3_param | string | Custom parameter for content macros that may not be covered in the standardized content macros |
---|
59 | content_episode | string | Episode name of the content |
---|
60 | content_genre_list | string | Genre of the content |
---|
61 | content_producer_name | string | Producer of the contentCustom parameter for content macros that may not be covered in the standardized content macros | Rating of the content |
channel_name | String (Max 64) | Name of the channel |
content_season | string | Seaons of the content |
content_series | string | Series of the content |
content_title | string | Title of the content |
network | string | Publisher declared network of the content |
production_quality | int | Production Quality of the content |
livestream | boolean | Indicates whether the content is a livestream or not |
declared_domain | String (max length128) | Declared domain on the incoming ad request. |
event_type | String (max length 128) | List of Event Types can be found here. |
deal_ids | string | Deal ID associated with the inventory source |
iris_id | string | Publisher declared IRIS identifier. More information on IRIS here. |
iris_context | string | Publisher declared IRIS context. More information on IRIS here. |
brand_name | String (Max 64) | Device brand |
platform_fees | int | Contractual platform fee |
non_billable_fees | int | Aggregated 'Fees' as entered on Settings page of Demand Partner, Campaign. These fees are applied when using the Gross Cost budget type. |
expired_impressions | int | Impressions fired outside of the beacon expiry (aka time to live) as determined by the SSP. These are not billed. |
device_type_id | int | The Device type identifier as defined below.
- 0 Other
- 1 Computer
- 2 Mobile
- 3 Tablet
- 4 Game Console
- 5 Digital Media Receiver
- 6 Wearable Computer
- 7 Connected TV
- 20 Games Console
- 21 Mobile In-app
- 22 Mobile Web
- 23 Tablet In-app
- 24 Tablet Web
- 25 CTV
- 26Set-top Box
|