Account activity is the homepage when you log into SpringServe, displaying a number of graphs and tables that will help you to visualize where you can optimize in the platform.
To navigate back to this page, go to Reporting > Account Activity.
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Today’s Performance and Financials
The top tiles in account activity give you a performance overview for the day, updated up to the minute.
Performance for Today
Here you can see a graph providing impressions, requests, and request fill for the day. The graph defaults to show by-minute intervals, but in the top right can be toggled to show data by the hour. Hover over any part of the graph to get a snapshot of the metrics for the specific time highlighted.
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This line graph shows your account's performance, comparing today's data with yesterday and seven days ago. The graph displays hourly intervals, and hovering over any part of the graph will give a snapshot of the metrics for the specific time highlighted. In the top right left you can toggle between the following:
- Fill Rate
- Opportunity Rate
- Requests
- Opportunities
- Impressions
- Revenue
- Profit (Net)
- Margin (Net)
Note that since requests, opportunities, and impressions are sums for their time interval, the current hour will probably show a dip in performance. This is simply due to recording for an incomplete hour, and should cause no concern.
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