...
To see which tags have a high IVT percentage in reporting use the following IVT Metric selections respectively:
Please note that 'zeros' will display until there is data available. Data delays for each IVT partner are as follows:
...
It is highly recommended that you run this bot analysis regularly, not only when your general bot rates are high.
SpringServe Suspected IVT Daily Alert:
This alert includes supply tags whose traffic for over the last 24 hours had key signatures of invalid traffic. This was determined from internal IVT detection measures. These tags should be cleaned up or paused, otherwise discrepancies and future clawbacks are at high risk of happening.
The table in this report contains two metrics: measurable rate and SIVT rate. Measurable Rate indicates the percentage of impressions that were able to be evaluated for IVT. Impressions that are not able to be analyzed are often invalid, so having a very low measurable rate is also a red flag for IVT. SIVT Rate is the percentage of analyzed impressions that were found to be invalid.
...
If you have further questions, go to FAQ or contact support@springserve.com